The Problem
Jämförflytt entered the market with a clear mission: to bring transparency to an industry often plagued by hidden fees, unclear pricing, and unreliable service. They developed an online platform that connected customers with licensed, insured, and thoroughly vetted moving companies, ensuring that every aspect of the moving process was clear and straightforward. Jämförflytt aimed to eliminate the frustrations customers frequently face—no more surprises on moving day, no unexpected charges, and a streamlined booking system with full cost transparency. However, while their model promised a more sustainable option, Jämförflytt faced the challenge of communicating their unique values to a wider audience. They needed to find a way to grow their customer base and establish themselves as a trustworthy, sustainable alternative in a notoriously opaque industry.
The Solution
To elevate Jämförflytt’s online presence and establish them as the top choice in the moving industry, we developed a multifaceted strategy focused on educating customers, enhancing SEO, and expanding local reach. Our approach was rooted in three main tactics: creating educational blog content, optimizing the website for search engines, and developing locally targeted landing pages.
We began by producing a series of informative blog posts designed to address common concerns in the moving process, such as cost transparency, the benefits of licensed movers, and eco-friendly practices. These posts not only educated potential customers but also reinforced Jämförflytt’s commitment to transparency and sustainability. Next, we enhanced the website’s SEO, ensuring that every page was optimized with relevant keywords to improve visibility and rank higher on search engines. To capture a more localized audience, we created specific landing pages for key regions, each tailored to resonate with local customers and increase engagement on a regional level. Finally, we supported these efforts with targeted social media content that drove traffic back to the site, expanded brand awareness, and engaged users through valuable tips and moving industry insights.
Within 90 days, Jämförflytt achieved the #1 ranking for their primary keyword, significantly increasing organic traffic and reaching a broader audience. This surge in visibility not only strengthened their reputation as a transparent and reliable service but also positioned Jämförflytt as the go-to platform for a seamless and sustainable moving experience.
"Anton is one of the best and most honest in the industry that I have had the honor to work with."
